Each menu is specific to the challenge, but usually entails a review of existing literature and scholarship (from behavioral science and adjoining fields), mixed-methods research to understand the context, people and challenges (drawing on quantitative and qualitative social sciences such as economics, anthropology, history, sociology, and political science), and a design element that co-creates solutions with humans firmly placed at the center of our thinking.

Then, we help to validate, launch, evaluate, and iterate these solutions. Our aim is to continuously adapt to work better, and achieve lasting change.

Finally, we use all projects as opportunities for mutual learning, capacity building, and sharing successes and failures with the wider ecosystem. Our hope is that our partners adapt our approach and make it their own, with and, eventually, without us.